Looking for a Gumroad alternative

Gumroad has no monthly fee and takes a share of each sale instead. Stashed is the other shape: a monthly plan and a much smaller share. Neither is inherently cheaper and anyone claiming otherwise is selling you something.

Which one wins is arithmetic. Below a certain monthly revenue, no subscription beats any subscription and Gumroad costs you less. Above it, the smaller percentage wins and the gap grows. The crossover is easy to work out from their published rate and ours — $29 a month and 5% per sale — and it is worth ten minutes before you move either way.

The other thing worth knowing is that a percentage-only model is a fixed tax on growth. It costs nothing when you sell nothing, which is genuinely valuable when you are starting, and it never stops scaling with you.

Gumroad sells digital products: files, ebooks, courses, memberships. It does not do physical goods. For a lot of people that is not a limitation at all, and if you only ever sell files then this section does not apply to you.

It becomes a limitation the day you print a run of something. A musician selling a record, an illustrator selling prints alongside the high-res file, a teacher selling a workbook with the course — that is two platforms, two checkouts and two places your customers exist.

On Stashed physical and digital are the same catalogue and can be the same product. A record with the download attached is one thing to buy and both halves are delivered automatically.

A Gumroad product page is efficient, consistent and recognisably Gumroad. That consistency is a real feature — buyers know the checkout and trust it, and you can be selling in an afternoon without thinking about design at all.

What you do not get is somewhere that looks like you. There is no page builder, no theme drawn for your trade, and limited say over how the work is presented.

Stashed is the opposite trade. It takes longer to set up because there is more to decide, and at the end of it you have a shop on your own domain that looks like your work rather than like a platform.

If you sell only digital files, sell irregularly, and want zero fixed cost, Gumroad is the better answer and it is not close. A subscription you pay in a month you sell nothing is a bad deal, and we are not going to argue you into one.

It is also the faster path if what you want is a link to sell one thing. Not every product needs a shop around it.

Your own domain on the plan, so the ranking and the reputation accrue to you rather than to a platform subdomain.

Courses as a real classroom — six lesson types, scheduled release, quizzes marked server-side, progress tracking and a certificate — rather than a bundle of files with a receipt.

Email on the plan with 2,500 contacts, so the people who buy from you are a list you own and can write to.

And you can build all of it and look at it before paying anything, which is the only sensible way to answer the arithmetic question above.

The same comparison against Shopify, Big Cartel and Etsy. For the whole picture rather than one rival, there is what an online shop actually costs, which breaks the bill into the seven places money goes.

Every claim about Gumroad was read from their own pricing or fee pages in September 2026 and describes the shape of the bill rather than a price. We do not publish their figures: those are set per country, so any number here would be wrong for most people reading it, and a stale one is worse than none. Our own figures come from the code that charges them. If something here has stopped being true, tell us.