Who this is
A shop should look like the person running it, not like the software underneath.
What this is
Stashed is a place to run a shop. Physical things, digital things, and the ones that are a bit of both. It is built by Akashi Labs in Melbourne.
It exists because the two obvious options are both a bit miserable. The big platforms hand you a theme that forty thousand other shops are also using, then charge you again for every feature that should have been there. The build-it-yourself route gives you total control and a second job you did not want.
What we think about design
A shop should look like the person who runs it, not like the software underneath it. So the tooling has a strong opinion about itself and no opinion at all about you: the dashboard looks like Stashed, and your storefront looks like you.
That line is drawn deliberately rather than by accident. There is one place Stashed appears on your shop by default — a single line in the footer — and you can turn it off.
What we think about themes
You never have to buy one. The builder is meant to get you a shop you are genuinely happy with for nothing — because a platform that ships deliberately plain free themes and then sells you the way out is running a toll, not a design system.
We have been designing bespoke storefronts for businesses, artists and creators for years, and we still do it. If you want a theme built around your brand rather than your brand adapted to a theme, that is a conversation with us rather than a checkout. And if you would rather start from something already finished, there is a theme store — priced like a tool you bought, not like the ones you are used to.
What we charge
One subscription and a percentage of sales, both on the pricing page, plus whatever your payment processor charges — which is theirs, not ours, and we do not mark it up.
There is no tier above the one you are on. If a feature exists, you have it.
Where the blockchain part comes in
It does not, unless you want it to. Stashed runs on the same infrastructure as Exclusivo, which handles digital collectibles, so if you ever want to sell something that lives on a chain it is already connected. If you never do, you will not notice it exists.
Plenty of shops on Stashed will never touch it, and nothing is worse for having it there.
We have spent more than ten years around ecommerce, a good part of it inside the large platforms — in support, in advisory, and building. That is long enough to hear the same complaints from shop owners year after year, and to notice which of them never got fixed.
Stashed is the middle we kept wishing existed. It is built the way we would want to be treated: told the price once, billed for exactly that, and handed the whole thing rather than the half that gets you to the next tier.
We started small, which is where everyone starts. What we needed then was not a bigger plan — it was the tools to grow into one. So email, automations and the rest sit inside the platform instead of being rented from five other companies. Fewer subscriptions is the practical half of that. The other half is simply what we think: a platform should back a small shop on the way up, not meter it.
Akashi Labs — Melbourne