A private storefront
Make your shop private and control how people join. Use invitation-only access when the audience matters as much as the product.
Open to everyone, or only to the people you invite. Decide who gets through the door before they reach the checkout.
Build your shop freeBuild and publish free. Choose a plan when you’re ready to take orders.
A private space for your people.
Only invited members can enter.
Private selling / In practice
Make your shop private and control how people join. Use invitation-only access when the audience matters as much as the product.
Choose an open invitation policy or invite-only membership in Privacy & visibility. Your access settings are managed in the same dashboard as your products.
Use a password while you prepare a launch, or protect selected pages with the shop password. A password is shared access; private membership gives you a different way to control entry.
The useful details
Private access and a pre-launch password serve different purposes. Choose the access policy that fits your shop.
It all works together