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Independent shops. One workspace. Built in Melbourne.
Your storefront.
Your way.
Start with a professional pre-built theme. Make it yours with our visual page builder. Run your shop, emails and orders in one place.
Build it and put it online for free. $29/month + 5% per sale once you start taking orders.
Payment processing is separate.

The whole shop, together
A shorter list of subscriptions.
Your store builder, email tools and customer management belong in the same place. Spend less time connecting services and more time making your next thing.
Explore the platform- Storefront & page builderBuilt in
- Email campaigns & automationsBuilt in
- Private shop & access controlsBuilt in
- Products, downloads & coursesBuilt in
- Orders & shipping managementBuilt in
Plus 5% per sale and payment processing. Premium themes, expanded email allowances, postage and the Australia Post add-on are extra.
01 / Storefront design
Looks like you.
Works for you.
Move sections. Shape the layout. Make the colours, type and images your own. Start from a theme or build your own composition with the visual page builder.
Explore the page builderTry rearranging the sections. Drag a handle or use the arrows.
- New collectionCOLLECTION NO. 03Objects.
With character.Small runs. Long lives. ↗ - Featured objectsThe vesselThe bowlThe cup
- Our storyMade slowly.
Kept for years.A small studio making
everyday things a little different.
Drag a handle or use the arrows to arrange the page.
02 / The theme store
A head start.
With a point of view.
Designed here for different kinds of work. Explore a live shop below, then change its sections and styling in the builder. Premium themes are optional.
Franchise. White walls, black type, a category for everything. For a shop that stocks the street.
A little something
we made for you.
The next collection is here.
You get the first look.
03 / Email & automations
Your next drop. In their inbox.
Design emails, send campaigns and build automations alongside your shop. Your products and your audience, already together.
- Branded emails & order messages
- Campaigns & marketing automations
- 2,500 subscribed contacts
- 10,000 monthly marketing sends
Larger allowances are available as a paid add-on.
04 / Private selling
Your shop. Your guest list.
Open to everyone, or only to the people you invite. Decide who gets through the door before they reach the checkout.
Explore private sellingBy invitation.
A private space for your people.
Only invited members can enter.
05 / Shipping & fulfilment
From paid to on its way.
Manage shipping settings, postage labels and parcel tracking from the dashboard. Keep fulfilment connected to the order.
Explore shippingGood things.
On their way.
ORDER 004182 · SAMPLE SHIPMENT- Order paid
- Label created
- Tracking connected
Carrier setup required. Postage and the Australia Post add-on are extra.
06 / Products, downloads & courses
Sell what you make. Teach what you know.
Physical products, downloads and complete courses in one catalogue. One checkout, with the right delivery for each.
Explore digital products & coursesA course, as files
Make something
worth sharing.
One course. A complete learning experience.
From an idea to your own address
Build first.
Decide when it’s ready.
Four steps, and the first three cost nothing. Scroll through them.
Name your shop
Choose a name and give your work an address.
Add what you make
A photo, a price and your first product.
Make it yours
Choose a layout and preview the whole shop.
Publish when ready
Your shop goes online free. The plan starts when you switch the checkout on.
Already selling somewhere?
Bring the whole stash.
Import your Shopify or Etsy catalogue, including products, variants, images and collections. Add redirects for your old URLs so customers can keep finding you.
Your catalogue
Your old URLs
Hover a folder to see what comes with you.
The numbers, in plain sight
One shop plan.
Room for your list to grow.
The builder, your own domain and the tools above start with the shop plan. Add more email capacity when you need it.
Shop
Everything you need to sell.
or $290 a year — 2 months off
- Unlimited products — no listing caps
- Physical, digital and services
- Page builder with real layout control
- Variants, bundles and per-variant stock
- Card and wallet checkout
- Automatic digital delivery
- Shopify and Etsy import
- Your own domain
- 2,500 email contacts
- 10,000 monthly marketing sends
Shop + Marketing
For a list that has grown.
Everything above, plus:
- 10,000 email contacts
- Bulk campaigns to your whole list
- 40,000 monthly marketing sends
- Room to import a list you already have
- Added to your existing plan — same bill, same date
Bigger
More than the above.
Let’s talk
- Lists past 10,000
- High-volume sending
- Priced to what you actually send
- A person, not a form
Every plan also takes 5% of each sale, as it settles. Refund a sale and its platform fee comes back to you. Card processing is charged separately by the processor and never passes through us.
Premium themes are optional purchases. Postage is separate; Australia Post requires a paid integration add-on. Shipping details ↗
Made for people who make things
Your work belongs here.
From the first print to the next collection. Explore what an independent shop can do for your kind of work.
Your next thing starts here
Make it.
Stash it.
Sell it.
Build the shop you have in mind and put it out into the world for nothing. Pay when you are ready to take the first order.
Build your shop freeFree to build. Free to publish. No card until you take orders.






